Webinars are a new benefit for members. There's plenty to talk about between conferences and AMSOV has access to experts throughout our volunteer organizations and our respective orchestras who are happy to share their knowledge and experience.
Out With the Old, In With the New
AMSOV's inaugural webinar was held November 16, 2023.
It offered practical suggestions on how to self-inventory your volunteer organization to ensure practices, policies, projects and marketing approaches are still as relevant as they were 20 years ago.
Former president of The Symphony Guild of Charlotte, Debbie was also VP/Human Resources, director of circulation distribution, and director of classified advertising and advertising strategy for the Charlotte Observer; president and publisher of the Rock Hill (SC) Herald; and board chair of several non-profits in the Charlotte, NC region. She shared her expertise in the fields of organizational structure, organizational development and the challenges of culture change.
Tanner is the Dallas Symphony Orchestra's managing director of
marketing. He specializes in broadening and finding new audiences. He especially understands the purpose-driven culture of today and the need to communicate an organization's mission in order to engage supporters. As he puts it, "I meet the audience where they are." Participants heard Tanner's suggestions on how these approaches to marketing can translate into actionable ideas within our volunteer organizations.
Kellie is a manager in the health care industry and brings her business knowledge and experience to bear in her volunteer roles. She is president of the Kansas City Symphony Alliance and an active volunteer with the Kansas City Symphony. Her innovative ideas about fundraising and marketing have given new life to the Alliance's Designer Showhouse and other fundraising activities. Her use of social media has provided additional exposure for the Alliance.
AMSOV Board Member Vikki Sung, Los Angeles Philharmonic Affiliates, moderated.